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October 05, 2015

Ton Of Bricks

The other day I wrote about how XM and DirecTV were getting all cozy in some secluded chalet where they can have some "alone time". Well I completely missed the big picture here. XM must see how music over the DTV box is not going to make a huge difference in their business but having access to DTV's programming, already digitized is interesting. XM already knows how to stream digital media from space to a car. DTV knows something about it too but they require an antenna that is very carefully placed. XM, not so much. What I'm getting at is the extension of DirecTV programming through the XM network. Streaming audio and video are terribly similar. If XM has the bandwidth on their transponders they could be gearing up to stream some channels. Weather, traffic, news, kids, a network or two...

It all makes sense. Technology wants to creep, that's what it does. DirecTV dishes are fine and nice for your house but mobile, it's very expensive. XM fills in the gap, and their 5 million subs are nice too.

Expect a luxury SUV with XM DirecTV in the back seat in about 18 months. Minivans and mid-level SUVs next. Oh, you guys who buy Sentras and Tercels, guess what. No soup for you. Cars that have hand crank windows will never get the cool stuff. Do you need any more proof that corporate America hates the poor?

Posted by Lionel Felix at October 5, 2015 11:01 AM


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